Starting today, YouTube creators can decide who gets to use their content to train AI models. With a simple toggle in YouTube Studio, you can grant permissions to 18 top AI companies like OpenAI, Meta, and Adobe—or choose to keep your content off-limits entirely.
Here’s why this matters:
For years, creators have voiced concerns about their videos being used for AI training without consent. YouTube is now making the process more transparent and putting the power back in creators’ hands.
But there’s more:
Default settings protect your content from unauthorized third-party use.
You get the option to monetize your content for AI training partnerships in the future.
This is just the beginning—YouTube’s also enhancing AI detection tools to safeguard creator likenesses and intellectual property.