Everyone’s asking:
“What happens if TikTok gets banned?”
Creators keep creating.
Advertisers keep spending.
And users? They’ll believe it when they see it.
(But let’s be honest—this is uncharted territory.)
Think about this:
• TikTok has over 170M US users.
• Creators stand to lose $300M monthly in earnings.
• Advertisers have backup plans ready—but nobody’s panicking.
Why?
Because we’ve been here before.
2020: A Trump-led ban fizzles in court.
2023: Bipartisan support pushes a law through—but the outcome is still TBD.
Meanwhile, ad agencies shrug, saying: This saga might never end.
And maybe that’s the lesson here:
You don’t stop showing up because of “what-ifs.”
You adapt, you evolve, but most importantly—you keep creating.